Retail and independent shops
Digital marketing for independent shops and retailers.
Independent shops compete with online giants and big chains on convenience, but they win on character, expertise and service. Digital marketing should show exactly that, and give people a reason to visit or order.
The challenge
What usually gets in the way
Footfall
Getting people through the door, not just following online.
Competing with online retailers
Customers browsing locally and buying elsewhere.
Showing new stock
New arrivals that nobody knows about.
Our approach
What we'd do
New-in posts
Regular posts showing new stock and what's popular.
Local visibility
Google profile and local search so nearby shoppers find you.
Email to loyal customers
Seasonal ranges, events and offers.
Local ads at key moments
Christmas, back to school and seasonal peaks.
Recommended
Services that usually help most
Social Media Management
Regular, on-brand posts for Facebook and Instagram, written for your customers and checked by a person.
Read moreGoogle Business Profile Management
Get your Google listing complete, active and accurate, with a steady flow of genuine reviews, so you show up when locals search.
Read moreEmail Marketing
Regular, useful emails to your customer list that bring people back and turn interest into bookings.
Read moreFacebook and Instagram Ads
Paid social campaigns that reach the right people in your area, with clear tracking and sensible budgets.
Read moreFAQs
Common questions
Do we need an online shop?
Not always. Many independents do well showing stock online and driving visits. If online sales make sense, we'll talk through the options.
Let's talk about your marketing.
Tell us about your business and what you'd like more of. We'll recommend what's worth doing, honestly, and give you a clear price.